M Designworks is the practice of multidisciplinary designer, Rich Melcher.

With more than a decade providing a wide array of digital and print design services, I still see every facet of design as fresh, interesting, and captivating. I am elated to be engaged in this profession.

UX, visual/web, print, etc., — each project I undertake allows me to further hone my craft by using research, strategy, creativity, and testing to produce highly functional and aesthetically engaging deliverables and experiences.

Concept phase word map

M Designworks is the practice of multidisciplinary designer, Rich Melcher.

With more than a decade providing a wide array of digital and print design services, I still see every facet of design as fresh, interesting, and captivating. I am elated to be engaged in this profession.

UX, visual/web, print, etc., — each project I undertake allows me to further hone my craft by using research, strategy, creativity, and testing to produce highly functional and aesthetically engaging deliverables and experiences.

Services Provided

  • Branding and Identity:
    strategy; competitive analysis; design; production of print collateral and digital assets
  • Group Facilitation:
    conduct stakeholder interviews; lead brainstorming, ideation, and critique / feedback sessions; present projects at stakeholder and / or public meetings

Web and Digital Design

  • Writing / Editing HTML and CSS
  • Website Creation and Maintenance
  • WordPress Installation, Configuration, and Theme Customization
  • Web Ads
  • Interactive Surveys
  • Broadcast Graphics
  • Social Media Graphics

Print Design

  • Business Cards
  • Letterhead
  • Envelopes
  • Brochures and Pamphlets
  • Reports, Proposals, Statements of Qualifications
  • Posters, Flyers, and Postcards
  • Stickers
  • Promotional Items (t-shirts, shopping bags, etc.)
  • Signage
  • Banners
  • Vehicle Wraps

User experience card sort

Services Provided

  • Branding and Identity:
    strategy; competitive analysis; design; production of print collateral and digital assets
  • Group Facilitation:
    conduct stakeholder interviews; lead brainstorming, ideation, and critique / feedback sessions; present projects at stakeholder and / or public meetings

Web and Digital Design

  • Writing / Editing HTML and CSS
  • Website Creation and Maintenance
  • WordPress Installation, Configuration, Theme Customization
  • Web Ads
  • Interactive Surveys
  • Broadcast Graphics
  • Social Media Graphics

Print Design

  • Business Cards
  • Letterhead
  • Envelopes
  • Brochures and Pamphlets
  • Reports, Proposals, Statements of Qualifications
  • Posters, Flyers, Postcards
  • Stickers
  • Promotional Items (t-shirts, shopping bags, etc.)
  • Signage
  • Banners
  • Vehicle Wraps

To achieve excellent design, I passionately subscribe to Louis Sullivan’s dictum: form follows function.

Equally important: product follows process.

My initial seduction into the realm of design came via a profound appreciation of visually-stunning artifacts. However, it is the process of designing that has fostered my long-term love affair.

When I first learned of User Experience Design and its embodiment and expression of process, I quickly realized I needed to gain expertise and participate in the field.

San Diego has an amazing experiential design community! I regularly participate in SDXD, UX Speakeasy, and OpenIDEO San Diego events. Additionally, in June 2016 I will earn a certificate in Front End Web Development from the Continuing Education division of the San Diego Community College District. Course content includes UX methodologies for research, prototyping, testing, and design, as well as extensive work coding to the latest standards of HTML and CSS with an emphasis on developing fluid, responsive, and accessible web experiences.

Hand-rendered website wireframe

To achieve excellent design, I passionately subscribe to Louis Sullivan’s dictum: form follows function.

Equally important: product follows process.

My initial seduction into the realm of design came via a profound appreciation of visually-stunning artifacts. However, it is the process of designing that has fostered my long-term love affair.

When I first learned of User Experience Design and its embodiment and expression of process, I quickly realized I needed to gain expertise and participate in the field.

San Diego has an amazing experiential design community! I regularly participate in SDXD, UX Speakeasy, and OpenIDEO San Diego events. Additionally, in June 2016 I will earn a certificate in Front End Web Development from the Continuing Education division of the San Diego Community College District. Course content includes UX methodologies for research, prototyping, testing, and design, as well as extensive work coding to the latest standards of HTML and CSS with an emphasis on developing fluid, responsive, and accessible web experiences.

I question and listen.
I think and strategize.
I ideate and craft.
I test and refine.

I deliver.

I look forward to learning about you and your business.

Initial concept sketches

I question and listen.
I think and strategize.
I ideate and craft.
I test and refine.

I deliver.

I look forward to learning about you and your business.

Coding HTML5 and CSS3

Let’s make magic together.